Export Unlocked®
Live online workshop

Export Strategy & Market Entry Training

Learn how to build a clear and effective export strategy to enter new markets, reduce risk and maximise international growth opportunities.

At a glance£295
Live online, delivered on Zoom
Delivered by Richard Bartlett, ICC-qualified Incoterms® trainer
Average participant feedback 4.7 out of 5
Certificate of attendance included
£295 per delegateBook online

Export Strategy & Market Entry Training

Expanding into international markets requires more than just selling overseas. Without a clear strategy, businesses risk entering the wrong markets, pricing incorrectly and facing costly compliance and logistics challenges.

This practical workshop provides a structured approach to building an effective export strategy, helping businesses identify the right opportunities and enter new markets with confidence.

Live Online Workshop | 09:30 – 11:45 (UK time)

Delivered by Richard Bartlett, international trade specialist and creator of the Export Unlocked® Level 4 Diploma in International Trade, who has delivered over 1000 workshops worldwide.

Average participant feedback: 4.7 / 5

What You Will Learn

  • How to build a structured export strategy
  • Identifying and selecting the right international markets
  • Market research and demand analysis
  • Understanding competition and pricing strategy
  • Route-to-market options (distributors, agents, direct sales)
  • Risk assessment and market entry planning
  • Aligning logistics, compliance and operations with strategy

Who Should Attend

  • Business owners and directors
  • Export managers
  • Sales and commercial teams
  • Businesses new to exporting
  • Companies expanding into new international markets

Workshop Format

Live Online Workshop

09:30 – 11:45 (UK time)

  • Practical frameworks and tools
  • Real-world case studies
  • Strategic planning guidance
  • Live Q&A

Why This Training Matters

  • Entering the wrong markets
  • Losing margin through poor pricing
  • Increased operational and compliance risks
  • Missed growth opportunities

This workshop provides a clear, structured approach to international expansion.

Booking Information

£295 per participant

Session time: 09:30 – 11:45 (UK time)

Limited spaces available.

Richard Bartlett delivering a trade workshop to a group
Who delivers it

Richard Bartlett MCIEx

Thirty years in international trade, customs and logistics, and an ICC-qualified Incoterms® trainer. He has delivered three-day Incoterms® programmes for ICC Academy in Riyadh and Dammam, taught the WTO Council in Geneva, and run workshops the length of the UK and Ireland.

4.7 / 5 average participant feedback · 1,000+ professionals trained